Amherst Soccer Association (ASA) aspires to be the sought after provider for teaching the game of soccer to all, developing and enhancing skills of players and coaches, and be a provider of high quality soccer experiences for every player, coach, parent and volunteer.

BASIC BELIEFS OF PROVIDING A HIGH QUALITY EXPERIENCE TO THE PLAYER

• Have fun playing the game.
• Feel like an important part of the team regardless of performance.
• Learns "life lessons" that have value beyond the playing field.
• Learns the skills, tactics and strategies of the game and improves as a player.
• Is coached in a positive manner.
• Practices respect and sportsmanship for all participants.

BASIC BELIEFS OF PROVIDING A HIGH QUALITY EXPERIENCE TO THE COACH/VOLUNTEER

• Have fun teaching the game.
• Provide the tools to learn and become better coaches.
• Teach "life lessons" that have value beyond the playing field.
• Coaches act in a positive manner. 
• Always remember the game is for the kids.
• Practices respect and sportsmanship for all participants.

BASIC BELIEFS OF PROVIDING A HIGH QUALITY EXPERIENCE TO THE PARENT   

• Have fun watching the game.
• Encourages all children playing the game.
• Demonstrates respect and sportsmanship for all participants.